Brand Story for Carolina Complete Dentistry

Carolina Complete Dentistry contacted me, Charlotte brand photographer, to capture an entire library of images. This shoot was for their marketing, including a total website overhaul. Brand Story Sessions are perfect for generating brand photos to use across all marketing needs for several reasons.

The first benefit to this type of photo session is that it encourages clients to think strategically about their brand. During the booking process, I send them a questionnaire that gets the gears spinning on how to market the brand. This is based on what resonates with their target audience. Helping clients find clarity in their branding is only the tip of the iceberg, of course.

Another benefit to brand story sessions are that they are tailored to the client. Some clients need headshots, group photos, and a few office photos. On the other hand, others need mostly product photos and a few team photos.

Finally, Brand Story Sessions actually inspire the content for months or potentially even years to come. That’s my favorite benefit from these sessions! Have a look at some of the photos from this session with a Charlotte brand photographer!